Every engagement starts with understanding what's actually happening in your business before anything gets automated.
Every engagement is different, but these stay constant.
AI on top of a broken process is just a faster broken process. We map and fix workflows before we automate anything.
We design around email, Slack, spreadsheets, CRM systems and shared drives before asking anyone to learn a new tool.
Not every workflow is worth automating. We will tell you which ones are not ready, and why, before you spend time on them.
A workflow is not finished when it first runs. We watch what happens, fix problems early and improve it as your team learns.
A managed AI workflow is not a chatbot bolted onto your business. It is a repeatable piece of work redesigned around the tools, data and decisions your team already uses.
Drafting replies, triaging requests, preparing documents, chasing missing information or updating records.
The assistant handles the routine work and highlights anything uncertain, risky or unusual for a person to review.
People still make the decisions that matter. The workflow removes avoidable drag around them.
Requests go onto a shared board, priorities stay visible, and improvements are managed rather than scattered through email.
"AI on top of a broken process is just a faster broken process."
Rethink Works was founded by Sanjiv Ranjan, a delivery and AI transformation practitioner with 25 years' experience, including leading the deployment of the BBC's first production AI tool. Every service we offer starts from the same place: understanding what's actually happening before recommending what to change.
Start with the free assessment. It takes 5 minutes and gives you enough to know whether you are ready for a discovery sprint, a managed workflow service, or just some pointers to get going on your own.