AI Adoption for Growing Businesses

Most businesses know they need AI.
Few know where to start.

Rethink Works helps small and mid-sized businesses cut through the noise, identify the workflows worth automating, and make the change actually stick.

Take the Free AI Readiness Assessment

20 questions · 5 minutes · personalised report

From questions to a clear plan

No jargon, no pitch deck. Just an honest look at where your business is and what AI could realistically do for you.

1

Answer 20 questions

About your business, your processes, your team, and your goals. Takes about 5 minutes.

2

Get your AI Readiness Score

A personalised report covering your score, your top 3 AI opportunities, and what's holding you back.

3

Know your first step

A concrete 90-day roadmap and a clear starting point — no vague "explore AI" advice.

Built on what actually works

Rethink Works was founded by Sanjiv Ranjan — a delivery and transformation practitioner with 25 years' experience implementing technology at scale, including AI systems at the BBC.

Fix the process first

AI on top of a broken process is just a faster broken process. We map and fix workflows before adding automation.

No tools you don't need

We find what fits your existing setup — not a list of software subscriptions you'll never use.

Built for smaller teams

Not enterprise. Not startups. The businesses in the middle — 10 to 500 people — who need practical help, not theory.

Change that sticks

We stay involved until the new way of working is the normal way of working.

Find out where you actually stand with AI

The free AI Readiness Assessment takes 5 minutes and gives you a personalised report — no sign-up required to get started.

Start the Free Assessment → Free · No account needed · Report emailed to you